Legal

Cookie Policy

Last updated: 17 June 2026 · MagicWorks IT Solutions Pvt. Ltd.

1. About this policy

This Cookie Policy explains how MagicWorks IT Solutions Pvt. Ltd. (“MagicWorks”, “we”, “us”, or “our”) uses cookies and similar technologies on https://magicworksitsolutions.com (the “Website”). It should be read together with our Privacy Policy.

2. What are cookies

Cookies are small text files placed on your device when you visit a website. They help the website function, remember your preferences, and understand how it is used. We also use similar technologies such as pixels, tags, and local storage, which we refer to collectively as “cookies”.

3. The types of cookies we use

  • Strictly necessary cookies: Required for the Website to function, such as for security, network management, and basic navigation. These are always active and cannot be switched off through our consent tool.
  • Performance and analytics cookies: Help us understand how visitors use the Website, so we can improve it, for example through analytics tools such as Google Analytics. These run only with your consent.
  • Functional cookies: Remember your preferences and choices to give you a better experience. These run only with your consent.
  • Marketing and advertising cookies: Used to measure and improve the relevance of our marketing, and may be set by us or by advertising partners. These run only with your consent.
CookieProviderCategoryPurposeDuration
mw_cookie_consentMagicWorksStrictly NecessaryStores your cookie consent preferences (analytics and marketing opt-in/out) so we do not re-ask on every visit.1 year (localStorage)
_gaGoogle LLCAnalyticsDistinguishes unique users by assigning a randomly generated client identifier; used to calculate visitor, session, and campaign statistics.2 years
_ga_*Google LLCAnalyticsUsed by Google Analytics 4 to persist session state and store campaign attribution data.2 years
_gidGoogle LLCAnalyticsDistinguishes unique users; used to count and store the number of page views.24 hours
_gcl_auGoogle LLCMarketingUsed by Google Ads via Google Tag Manager to store and measure conversions and track advertising campaign effectiveness.90 days

All analytics and marketing cookies are set only when you grant consent. The mw_cookie_consentpreference is stored in your browser’s localStorage (not as a cookie) and is always active.

5. Managing cookies in your browser

You can also control cookies through your browser settings, including blocking or deleting them. Please note that disabling certain cookies may affect how the Website works. Guidance is usually available in your browser’s help section.

6. Third-party cookies

Some cookies are set by third parties, such as analytics and advertising providers, which process data in accordance with their own privacy and cookie policies. We encourage you to review those policies.

7. Changes to this policy

We may update this Cookie Policy from time to time. The updated version will be posted on this page with a revised “Last updated” date.

8. Contact

If you have questions about our use of cookies, please contact us:

MagicWorks IT Solutions Pvt. Ltd.

201, Vasant Bahawa, Survey No. 20, Near La Valle Casa, Bavdhan, Pune, Maharashtra, India

Email:info@magicworksitsolutions.com

Phone:+91 8806430505

MagicWorks IT Solutions Pvt. Ltd.

201, Vasant Bahawa, Survey No. 20, Near La Valle Casa, Bavdhan, Pune, Maharashtra, India

CIN: U72200PN2012PTC144846  ·  GSTIN: 27AAICM2623C1ZT