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Research-backed whitepapers for decision-makers.
Practical, data-driven guides on AI adoption and performance marketing, written for Indian business leaders who need more than vendor slides.
AI ConsultationMay 2026
Whitepaper
AI Automation Readiness for Indian SMEs
A strategic readiness framework for Indian SMEs evaluating AI adoption. Covers a five-dimension process audit, vendor selection criteria, ROI benchmarks, and a phased implementation roadmap tailored to India's business environment.
- Assess your AI readiness across 5 operational dimensions
- Identify which processes to automate first for maximum ROI
- Evaluate AI vendors without getting lost in demos
- A phased 90-day roadmap for first-time AI adopters
- India-specific benchmarks from real SME deployments
24 pages·Founders · COOs · Operations heads
Digital MarketingMay 2026
Whitepaper
Performance Marketing ROI: The MagicWorks Framework
A data-backed framework for measuring and improving performance marketing ROI across Google Ads, Meta, and LinkedIn. Includes CPL and ROAS benchmarks for Indian markets, attribution models, and a practical campaign audit checklist.
- CPL and ROAS benchmarks across 4 key Indian industries
- Build an attribution model that accurately reflects your funnel
- Common ad-spend leakage points and how to fix them
- The full-funnel measurement framework MagicWorks uses with clients
- A campaign audit checklist you can run today
32 pages·Marketing heads · Founders · Growth managers
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